(Oslo: 24 February 2009. Last changes: 24 August 2009) The design manual provides an introduction to Innovation Norway's graphic profile and shall be part of creating a lively and consistent brand. It is a tool for making our profile more clear, a profile that reflects Innovation Norway's vision: "We give local ideas global opportunities".
The graphic profile is an important element in the work with building Innovation Norway as a brand, and is a part of creating our reputation.
The graphic profile shall be used in all parts of Innovation Norway, by agencies, printers and suppliers of branded material.
The most important elements in the graphic profile are colours, typography, additional graphic elements and image style. Consistent but creative use of these elements is important for clearly communicating the profile. The design manual has therefore been put together to make it simpler to carry this out.
You will find simple guidelines here on how to use and implement the profile on different levels. You will also be able to download the different graphic elements.
Good luck with using the design manual!
Please visit the following links for further information: